YOU WANT TO EXPAND OR ENTER THE U.S. MARKET OR REVIEW THE EXISTING SET-UP OF YOUR U.S. BUSINESS ?
The key to a successful and sustainable U.S. business is, among other things, to prepare extensively utilizing strong and existing networks with experienced U.S. experts. The Mittelstand-Akademie Nordamerika offers comprehensive and high-quality information from U.S. experts from various fields who have been successfully supporting medium-sized companies with their USA expansion for decades.
What are typical mistakes that should be avoided when in the planning stage of U.S. market entry?
First of all, the U.S. should be viewed as 50 different countries and not as one, with partially different legal and tax systems. Most companies often underestimate the tremendous geographical size of the country, including different time zones, infrastructures, or weather conditions. Furthermore, the initial investment and time it takes to be established and to reach the break-even point are repeatedly miscalculated. Lack of market knowledge, willingness to adapt to market conditions, or underestimating the bureaucratic landscape can also be challenging or lead to failure.
How do I pick the right marketing approach?
Before entering the U.S., it is highly recommended to understand the market and its specific conditions first. Conducting a thorough analysis prior to the actual market entry, will provide you with a better overview and allow you to compose a more suitable marketing strategy and business plan. While secondary research can be easily conducted from anywhere, primary research is better done locally and can also be combined with a “practical” product test.
How can a foreign owned company reduce its product liability exposures as well as its management liability exposures in the US in an efficient way?
What are the main differences when comparing the US tax system to the tax system in Germany?
Given the complexity of U.S. tax law, careful tax planning, and counsel is important for all companies doing business there. Companies in the U.S. are subject to separate federal, state, and local taxes. The federal government, through the Internal Revenue Service (IRS), collects corporate and individual income tax, capital gains tax, tax on dividends, interest, and other passive income, and employee payroll taxes. Businesses will also likely have some additional tax obligations in the state in which they conduct business.
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